Dora’s Explorer Girls: Tween Dora The Explorer Revealed
March 16, 2009 by David · 15 Comments

Doras Explorer Girls - New Dora the Explorer
In a joint press release, Mattel and Nickelodeon insists preschooler Dora isn’t going anywhere, rather they are introducing a new line called Dora’s Explorer Girls, aimed at girls 5-8. Dora’s Explorer Girls scheduled to to be released in stores this Fall.
“I think there was just a misconception in terms of where we were going with this,” Gina Sirard, vice president of marketing at Mattel, says. “Pretty much the moms who are petitioning aging Dora up certainly don’t understand. … I think they’re going to be pleasantly happy once this is available in October, and once they understand this certainly isn’t what they are conjuring up.”
“The reason for creating this new Dora line is to offer an alternative to moms who want their daughters to stay little girls, a little longer,” the statement concludes. The Tween Dora doll comes with a USB port and is compatible with online story lines




